#769AB3 Hex Color

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Hex color #769ab3 graphic
This dusty, desaturated blue feels professional and grounded. Because of its muted, cool character, #769ab3 works best as a supporting tone in corporate UI rather than a dominant background, where it can appear washed out. Pair it with soft cream or charcoal grays to maintain readability. The hex code for this ashy blue is #769ab3, which offers high contrast against black text for accessible interfaces.

Questions about #769ab3

What is #769ab3 in RGB, HSL and CMYK?
In RGB, #769ab3 is rgb(118, 154, 179), in HSL hsl(205, 29%, 58%) and in CMYK 34%, 14%, 0%, 30%.
How should I use #769ab3 in a user interface?
Use #769ab3 as a secondary or supporting tone rather than a background color to keep your design feeling grounded without appearing washed out. It maintains excellent readability against charcoal or dark text, making it perfect for UI accents.
Which colors create a harmonious palette with #769ab3?
This dusty blue pairs naturally with soft neutrals like cream or warm gray to balance its cool temperature. Because it is desaturated, it avoids clashing with most colors, providing a stable, professional anchor for your overall palette.
Is #769ab3 readable on white or black?
#769ab3 has a 2.98:1 contrast ratio on white and 7.04:1 on black. WCAG asks for 4.5:1 for body text and 3:1 for large text, so on white it is too faint for text and on black it works for body text. Try other pairs in the contrast checker.