#747A72 Hex Color
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This dusty, muted green carries strong grey undertones, creating a grounded and balanced appearance. Because of its low saturation, #747a72 works best as a supporting tone rather than a dominant background. It pairs exceptionally well with charcoal or soft cream for modern, natural branding. The hex code for this ashy shade is #747a72, which supports black text for high legibility in user interfaces.
Questions about #747a72
What is #747a72 in RGB, HSL and CMYK?
In RGB, #747a72 is rgb(116, 122, 114), in HSL hsl(105, 3%, 46%) and in CMYK 5%, 0%, 7%, 52%.
How does #747a72 perform in UI design?
#747a72 serves as a highly legible, low-contrast background that remains easy on the eyes during prolonged screen usage. It pairs best with sharp charcoal or dark text to ensure the content remains readable while maintaining a soft, natural aesthetic.
What color palettes work well with #747a72?
Because #747a72 carries a distinct grey undertone, it creates a modern, grounded feel when paired with soft cream or warm off-white tones. It also works as a neutral bridge between bolder earth tones like terracotta or deep forest greens.
Is #747a72 readable on white or black?
#747a72 has a 4.40:1 contrast ratio on white and 4.76:1 on black. WCAG asks for 4.5:1 for body text and 3:1 for large text, so on white it works only for large text (24px, or 18.5px bold) and on black it works for body text. Try other pairs in the contrast checker.