#7474BA Hex Color

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Hex color #7474ba graphic
Muted and cool, #7474ba is a dusty purple-blue with a matte finish and low saturation. Its restrained character suits spiritual, creative, and night-sky themes without overpowering nearby elements. Use the hex code #7474ba as a supporting tone with warm cream or dark charcoal. Black text provides about 4.9:1 contrast for readable body copy.

Questions about #7474ba

What is #7474ba in RGB, HSL and CMYK?
In RGB, #7474ba is rgb(116, 116, 186), in HSL hsl(240, 34%, 59%) and in CMYK 38%, 38%, 0%, 27%.
What colors pair well with #7474ba?
#7474ba pairs well with warm cream and charcoal, which balance its cool dusty purple-blue character without competing with its restrained saturation. Use cream for a softer, inviting feel and charcoal for grounded contrast in layouts.
Is #7474ba warm or cool?
#7474ba reads as a cool color because its blue component tempers the purple, creating a muted, calm impression rather than a warm or vivid one. It suits spiritual, creative, and night-sky themes when used as a supporting tone.
Is #7474ba readable on white or black?
#7474ba has a 4.24:1 contrast ratio on white and 4.94:1 on black. WCAG asks for 4.5:1 for body text and 3:1 for large text, so on white it works only for large text (24px, or 18.5px bold) and on black it works for body text. Try other pairs in the contrast checker.