#7398B0 Hex Color
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A dusty, low-saturation blue with cool gray undertones, #7398b0 feels controlled and dependable rather than vivid. It suits security, finance, healthcare, and government interfaces as a supporting brand tone or calm UI surface. Pair it with charcoal for clear structure; black text reaches about 6.8:1 contrast, meeting WCAG AA for body text. The hex code is #7398b0.
Questions about #7398b0
What is #7398b0 in RGB, HSL and CMYK?
In RGB, #7398b0 is rgb(115, 152, 176), in HSL hsl(204, 28%, 57%) and in CMYK 35%, 14%, 0%, 31%.
What colors pair well with #7398b0?
Charcoal pairs well with #7398b0 because its dark neutral structure balances the dusty blue without adding competing color. White and black also create clean, readable contrast for interfaces and layouts.
Is #7398b0 warm or cool?
#7398b0 reads as a cool blue because its low saturation is softened by gray undertones rather than yellow or red. That restrained temperature gives interfaces a calm, dependable feel.
Is #7398b0 readable on white or black?
#7398b0 has a 3.06:1 contrast ratio on white and 6.84:1 on black. WCAG asks for 4.5:1 for body text and 3:1 for large text, so on white it works only for large text (24px, or 18.5px bold) and on black it works for body text. Try other pairs in the contrast checker.