#738CD1 Hex Color
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This muted, cool periwinkle offers a professional feel that works well in corporate finance and tech branding. Because #738cd1 maintains high contrast with black text, it is a reliable choice for readable body copy or UI elements. Pair it with soft, warm grays to prevent it from feeling too sterile. The hex code #738cd1 shines as a supporting accent in professional digital layouts.
Questions about #738cd1
What is #738cd1 in RGB, HSL and CMYK?
In RGB, #738cd1 is rgb(115, 140, 209), in HSL hsl(224, 51%, 64%) and in CMYK 45%, 33%, 0%, 18%.
Does #738cd1 work well for UI design?
#738cd1 functions effectively in professional interfaces because it maintains strong contrast against dark text while appearing approachable. It avoids the harshness of brighter blues, making it a reliable choice for buttons or navigational elements that need to feel trustworthy and calm.
What colors pair best with #738cd1?
Pair #738cd1 with soft, warm grays to balance its cool undertones and prevent the overall palette from feeling sterile. It also contrasts beautifully against deep charcoal for a modern, high-legibility look that fits perfectly within financial or technology-focused digital products.
Is #738cd1 readable on white or black?
#738cd1 has a 3.28:1 contrast ratio on white and 6.40:1 on black. WCAG asks for 4.5:1 for body text and 3:1 for large text, so on white it works only for large text (24px, or 18.5px bold) and on black it works for body text. Try other pairs in the contrast checker.