#738995 Hex Color

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Hex color #738995 graphic
#738995 is a muted, matte blue with ashy gray undertones and moderate lightness. Its restrained appearance suits security, finance, healthcare, and government interfaces where reliability matters. Use it as a supporting tone with warm white, or as a calm UI background with black text, which reaches about 5.7:1 contrast. The hex code for this blue is #738995.

Questions about #738995

What is #738995 in RGB, HSL and CMYK?
In RGB, #738995 is rgb(115, 137, 149), in HSL hsl(201, 14%, 52%) and in CMYK 23%, 8%, 0%, 42%. Browse more shades of gray with names and hex codes.
What colors pair well with #738995?
#738995 pairs well with warm white, charcoal, and muted terracotta, balancing its cool, ashy base with warmth or contrast; use warm white for spacious layouts, charcoal for stronger text hierarchy, and terracotta as a small accent.
Does #738995 read as warm or cool?
#738995 reads as a cool, muted blue because its blue base is softened by gray, ashy undertones; the low saturation keeps it calm rather than icy, making it well suited to restrained interfaces and professional visual systems.
Is #738995 readable on white or black?
#738995 has a 3.65:1 contrast ratio on white and 5.74:1 on black. WCAG asks for 4.5:1 for body text and 3:1 for large text, so on white it works only for large text (24px, or 18.5px bold) and on black it works for body text. Try other pairs in the contrast checker.