#736BD3 Hex Color
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This saturated indigo #736bd3 commands attention with a bold, high-energy presence. It carries enough intensity for striking calls to action or UI accents but can overwhelm if used as a primary background. Pair it with soft, warm neutrals to keep the palette balanced. Because black text maintains a high 4.8:1 contrast ratio against it, this hex code works reliably for readable, accessible body text.
Questions about #736bd3
What is #736bd3 in RGB, HSL and CMYK?
In RGB, #736bd3 is rgb(115, 107, 211), in HSL hsl(245, 54%, 62%) and in CMYK 45%, 49%, 0%, 17%.
Does #736bd3 work well for UI elements?
This indigo is an excellent choice for primary buttons or navigation highlights because its high-energy presence naturally draws the eye. Avoid using it as a full-page background to ensure the design remains balanced and readable for your users.
What colors pair well with #736bd3?
Is #736bd3 readable on white or black?
#736bd3 has a 4.40:1 contrast ratio on white and 4.77:1 on black. WCAG asks for 4.5:1 for body text and 3:1 for large text, so on white it works only for large text (24px, or 18.5px bold) and on black it works for body text. Try other pairs in the contrast checker.