#734EB1 Hex Color
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Bold, saturated violet with a cool edge. #734eb1 works best as an accent or button color, since large fields of it can turn muddy. It flatters warm mustard and amber tones better than expected. White text on this hex code reaches about 6.1:1 contrast, so it passes AA for body text.
Questions about #734eb1
What is #734eb1 in RGB, HSL and CMYK?
In RGB, #734eb1 is rgb(115, 78, 177), in HSL hsl(262, 39%, 50%) and in CMYK 35%, 56%, 0%, 31%.
What text color works best on #734eb1?
White text is the clear choice. It reaches about 6.1:1 contrast against #734eb1, which passes WCAG AA for small body text. Black text drops to roughly 3.4:1 and fails for anything smaller than large type.
What colors pair well with #734eb1?
Warm golds like mustard and amber create a striking complementary pairing that keeps the purple from feeling flat. For softer palettes, muted mauve or dusty rose tone it down without washing it out.
Is #734eb1 readable on white or black?
#734eb1 has a 6.08:1 contrast ratio on white and 3.45:1 on black. WCAG asks for 4.5:1 for body text and 3:1 for large text, so on white it works for body text and on black it works only for large text (24px, or 18.5px bold). Try other pairs in the contrast checker.