#732F38 Hex Color
Online color picker to view shades, tints, color codes, and complementary colors
Dark and muted, #732f38 is a warm red with subdued brown undertones and a serious, moody presence. Its low lightness gives branding, wine labels, formal layouts, and autumn palettes a sense of depth and tradition. Use it as a supporting tone or bold accent, pairing it with cream or muted gold. The hex code #732f38 provides about a 9.6:1 contrast ratio with white text.
Questions about #732f38
What is #732f38 in RGB, HSL and CMYK?
In RGB, #732f38 is rgb(115, 47, 56), in HSL hsl(352, 42%, 32%) and in CMYK 0%, 59%, 51%, 55%.
What colors pair well with #732f38?
Pair #732f38 with cream, warm beige, muted gold, or soft gray to balance its dark red base and subdued brown undertones. These combinations create polished palettes for branding, packaging, and formal layouts.
Is #732f38 readable on white or black?
#732f38 has a 9.57:1 contrast ratio on white and 2.19:1 on black. WCAG asks for 4.5:1 for body text and 3:1 for large text, so on white it works for body text and on black it is too faint for text. Try other pairs in the contrast checker.