#728C5A Hex Color
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#728c5a is a dusty, unsaturated lime with strong olive undertones. This matte shade works well as a grounding neutral for organic brands and outdoor themes. Because it lacks high saturation, it avoids feeling neon and pairs surprisingly well with deep plums or terracotta. The hex code #728c5a offers enough contrast for legible black text, making it a reliable choice for UI backgrounds.
Questions about #728c5a
What is #728c5a in RGB, HSL and CMYK?
In RGB, #728c5a is rgb(114, 140, 90), in HSL hsl(91, 22%, 45%) and in CMYK 19%, 0%, 36%, 45%.
What colors pair best with #728c5a for a balanced palette?
#728c5a works beautifully with earthy tones like terracotta or deep plum because these warm, saturated shades provide necessary contrast against its muted olive base. For a more neutral approach, try pairing it with soft creams or warm grays to maintain an organic, approachable feel.
Is #728c5a suitable for UI backgrounds or text?
#728c5a is excellent for UI backgrounds where a calming, grounding presence is required, as it offers enough contrast for legible black text. However, avoid using it as a primary text color against anything other than a very light or very dark background to ensure readability.
Is #728c5a readable on white or black?
#728c5a has a 3.74:1 contrast ratio on white and 5.61:1 on black. WCAG asks for 4.5:1 for body text and 3:1 for large text, so on white it works only for large text (24px, or 18.5px bold) and on black it works for body text. Try other pairs in the contrast checker.