#726254 Hex Color
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A muted, ashy brown that leans into dark, dusty territory. Hex code #726254 offers a grounded, organic aesthetic ideal for vintage branding or rustic web backgrounds. Since this shade is quite dark, layer white text over it, as the 5.8:1 contrast ratio provides excellent readability. Avoid using this color for large, flat blocks, as it can occasionally appear muddy without lighter accents to break up the space.
Questions about #726254
What is #726254 in RGB, HSL and CMYK?
In RGB, #726254 is rgb(114, 98, 84), in HSL hsl(28, 15%, 39%) and in CMYK 0%, 14%, 26%, 55%.
What colors pair well with the #726254 brown?
Is #726254 suitable for text-heavy web designs?
This shade works effectively as a dark background color when paired with high-contrast white or light cream text. Its readability is strong, provided you avoid overcrowding the design and use lighter accents to prevent the layout from feeling too muddy or flat.
Is #726254 readable on white or black?
#726254 has a 5.84:1 contrast ratio on white and 3.59:1 on black. WCAG asks for 4.5:1 for body text and 3:1 for large text, so on white it works for body text and on black it works only for large text (24px, or 18.5px bold). Try other pairs in the contrast checker.