#726091 Hex Color
Online color picker to view shades, tints, color codes, and complementary colors

#726091 is a muted, cool purple with gray and violet undertones and a matte, dusty finish. Its low saturation gives layouts a calm, understated, slightly mysterious feel, making it useful for backgrounds, supporting elements, and spiritual or luxury branding. The hex code #726091 supports white text at about a 5.5:1 contrast ratio, meeting WCAG AA for body text.
Questions about #726091
What is #726091 in RGB, HSL and CMYK?
In RGB, #726091 is rgb(114, 96, 145), in HSL hsl(262, 20%, 47%) and in CMYK 21%, 34%, 0%, 43%.
Does #726091 work with white text?
Yes, white text on #726091 has about a 5.5:1 contrast ratio, which meets WCAG AA for normal body text. Check interface states separately, especially when adding transparency or nearby mid-tone colors.
What colors pair well with #726091 in a design?
#726091 works well with warm cream, charcoal, and muted gold accents because their value contrast offsets its cool, ashy purple character. Use it as a supporting tone or dark background, then reserve brighter accents for small focal details.
Is #726091 readable on white or black?
#726091 has a 5.52:1 contrast ratio on white and 3.79:1 on black. WCAG asks for 4.5:1 for body text and 3:1 for large text, so on white it works for body text and on black it works only for large text (24px, or 18.5px bold). Try other pairs in the contrast checker.