#724DD3 Hex Color

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Hex color #724dd3 graphic
#724dd3 is a saturated violet that glows against dark backgrounds. The hex code reads cool, its blue undertone keeping it bold rather than soft. It shines as an accent or CTA color, but as a full background it can tire the eye. White text passes AA on it at about 5.6:1, so small copy stays readable. Pair it with mustard or peach.

Questions about #724dd3

What is #724dd3 in RGB, HSL and CMYK?
In RGB, #724dd3 is rgb(114, 77, 211), in HSL hsl(257, 60%, 56%) and in CMYK 46%, 64%, 0%, 17%.
What colors pair well with #724dd3?
Warm contrasts like mustard yellow and peach keep this violet from reading cold. For a quieter palette, set it against charcoal and soft gray.
Is #724dd3 readable on white or black?
#724dd3 has a 5.64:1 contrast ratio on white and 3.71:1 on black. WCAG asks for 4.5:1 for body text and 3:1 for large text, so on white it works for body text and on black it works only for large text (24px, or 18.5px bold). Try other pairs in the contrast checker.