#720B17 Hex Color
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Dark and strongly saturated, #720b17 is a warm red with a slight wine-like undertone. Its low lightness creates a serious, dramatic mood suited to luxury, food, sports, and formal branding. Use it as a dominant background with white text, which reaches about 11.8:1 contrast, or pair it with muted cream for a refined autumn palette. The hex code is #720b17.
Questions about #720b17
What is #720b17 in RGB, HSL and CMYK?
In RGB, #720b17 is rgb(114, 11, 23), in HSL hsl(353, 82%, 25%) and in CMYK 0%, 90%, 80%, 55%.
What colors pair well with #720b17?
Muted cream, warm beige, and soft gray balance #720b17, while charcoal or deep navy can create a darker, formal palette; use pale neutrals for contrast and keep the saturated red as the focal accent.
Is #720b17 readable on white or black?
#720b17 has a 11.82:1 contrast ratio on white and 1.77:1 on black. WCAG asks for 4.5:1 for body text and 3:1 for large text, so on white it works for body text and on black it is too faint for text. Try other pairs in the contrast checker.