#700011 Hex Color
Online color picker to view shades, tints, color codes, and complementary colors
#700011 is an intensely dark, muted red with heavy, earthy undertones that command attention. This shade feels formal and serious, making it an excellent choice for luxury branding or moody editorial designs. Because it lacks brightness, it works best as a 10% accent rather than a full background. Pair this hex code with soft creams or metallics to elevate its appearance and ensure high-contrast readability.
Questions about #700011
What is #700011 in RGB, HSL and CMYK?
In RGB, #700011 is rgb(112, 0, 17), in HSL hsl(351, 100%, 22%) and in CMYK 0%, 100%, 85%, 56%.
How should I use #700011 in a design project?
Use #700011 sparingly as a ten-percent accent color to maintain visual balance without overwhelming your layout. It pairs exceptionally well with cream or soft metallics to create a sophisticated, high-contrast look that feels both grounded and luxurious.
Does #700011 read as a warm or cool tone?
This color reads as a warm, heavy red due to its deep saturation and earthy, brown-leaning undertones. Because it lacks significant brightness, it avoids the energetic feel of standard reds and instead projects a serious, stable, and formal mood.
Is #700011 readable on white or black?
#700011 has a 12.37:1 contrast ratio on white and 1.69:1 on black. WCAG asks for 4.5:1 for body text and 3:1 for large text, so on white it works for body text and on black it is too faint for text. Try other pairs in the contrast checker.