#6996B3 Hex Color
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This dusty, muted blue carries a cool, clinical feeling suitable for professional branding in finance or healthcare. Because it is desaturated, #6996b3 works best as a neutral base or a subtle background color rather than a punchy accent. It maintains excellent readability with black text, making it a functional choice for UI design. The hex code for this ashy blue is #6996b3.
Questions about #6996b3
What is #6996b3 in RGB, HSL and CMYK?
In RGB, #6996b3 is rgb(105, 150, 179), in HSL hsl(204, 33%, 56%) and in CMYK 41%, 16%, 0%, 30%.
What color schemes pair well with #6996b3?
Complementary schemes often work best by pairing #6996b3 with soft, warm neutrals like terracotta or light beige tones. Because it is inherently cool and clinical, adding warm accents creates a balanced, approachable palette suitable for branding or graphic design.
Is #6996b3 readable on white or black?
#6996b3 has a 3.17:1 contrast ratio on white and 6.61:1 on black. WCAG asks for 4.5:1 for body text and 3:1 for large text, so on white it works only for large text (24px, or 18.5px bold) and on black it works for body text. Try other pairs in the contrast checker.