#698EE5 Hex Color

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Hex color #698ee5 graphic
This mid-tone, unsaturated blue feels steady and professional. Because it lacks intensity, #698ee5 works as a reliable base color for corporate branding and financial interfaces. It pairs well with dark charcoal grays for high-contrast accessibility. The hex code for this cool, dependable blue is #698ee5, a versatile choice when you need to project stability without relying on overly bright or saturated hues.

Questions about #698ee5

What is #698ee5 in RGB, HSL and CMYK?
In RGB, #698ee5 is rgb(105, 142, 229), in HSL hsl(222, 70%, 65%) and in CMYK 54%, 38%, 0%, 10%.
What colors pair best with #698ee5?
This mid-tone blue thrives alongside neutral tones, particularly charcoal or deep slate grays, which ground its professional feel without creating harsh visual glare. For accent colors, a muted coral or a soft cream can provide enough contrast to highlight key interface buttons.
Is #698ee5 suitable for text-heavy corporate branding?
Yes, because it lacks the intense saturation of primary blues, #698ee5 is excellent for readability in long-form digital content. It projects reliability and focus, making it a common choice for financial dashboards or legal portals that require a calm, authoritative aesthetic.
Is #698ee5 readable on white or black?
#698ee5 has a 3.18:1 contrast ratio on white and 6.60:1 on black. WCAG asks for 4.5:1 for body text and 3:1 for large text, so on white it works only for large text (24px, or 18.5px bold) and on black it works for body text. Try other pairs in the contrast checker.