#697D1A Hex Color

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Hex color #697d1a graphic
This unsaturated olive green offers an earthy, grounded presence without the brightness of standard lime. It works best as an accent color in organic branding or outdoor-focused design, where its subdued nature feels dependable rather than energetic. Because it offers a 4.6:1 contrast ratio, you can pair it with white text for readability. The hex code for this muted shade is #697d1a.

Questions about #697d1a

What is #697d1a in RGB, HSL and CMYK?
In RGB, #697d1a is rgb(105, 125, 26), in HSL hsl(72, 66%, 30%) and in CMYK 16%, 0%, 79%, 51%.
What colors pair best with #697d1a for a natural palette?
This earthy green works beautifully with neutral tones like cream or sand to keep designs airy. For a stronger contrast that maintains an organic feel, pair it with charcoal or a deep terracotta to ground the composition.
Is #697d1a readable on white or black?
#697d1a has a 4.61:1 contrast ratio on white and 4.54:1 on black. WCAG asks for 4.5:1 for body text and 3:1 for large text, so on white it works for body text and on black it works for body text. Try other pairs in the contrast checker.