#694D7F Hex Color
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A dim, dusty purple with a gray spine. #694d7f reads muted and a little brooding, so it works best as a supporting tone or dark interface background rather than a hero accent. It can look muddy at large sizes next to plain white. White text on this hex code hits about 7.1:1 contrast, which clears WCAG AA for small body copy. Warm ochre brings out its depth.
Questions about #694d7f
What is #694d7f in RGB, HSL and CMYK?
In RGB, #694d7f is rgb(105, 77, 127), in HSL hsl(274, 25%, 40%) and in CMYK 17%, 39%, 0%, 50%.
What colors pair well with #694d7f?
Warm ochre and muted gold flatter #694d7f by contrast, since the purple leans cool and dim. For darker palettes, it sits well beside charcoal or deep plum, with dusty rose as a soft accent.
Is #694d7f readable on white or black?
#694d7f has a 7.07:1 contrast ratio on white and 2.96:1 on black. WCAG asks for 4.5:1 for body text and 3:1 for large text, so on white it works for body text and on black it is too faint for text. Try other pairs in the contrast checker.