#68704B Hex Color
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The hex code #68704b is a muted yellow-olive with warm, ashy undertones and a matte, dusty finish. Its low saturation feels grounded and understated, making it useful for outdoor, organic, military, and budget-focused branding. Use it as a supporting tone beside cream or terracotta; as a full background, it can look muddy, while white text provides about 5.2:1 contrast.
Questions about #68704b
What is #68704b in RGB, HSL and CMYK?
In RGB, #68704b is rgb(104, 112, 75), in HSL hsl(73, 20%, 37%) and in CMYK 7%, 0%, 33%, 56%.
What colors pair well with #68704b?
#68704b pairs well with cream, terracotta, and charcoal because its muted yellow-olive warmth gains contrast from light neutrals and earthy accents without losing its restrained character in packaging, editorial layouts, or outdoor branding.
Is #68704b readable on white or black?
#68704b has a 5.23:1 contrast ratio on white and 4.00:1 on black. WCAG asks for 4.5:1 for body text and 3:1 for large text, so on white it works for body text and on black it works only for large text (24px, or 18.5px bold). Try other pairs in the contrast checker.