#674320 Hex Color
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#674320 is a dusty, unsaturated brown with distinct warmth and low lightness. It reads as serious and grounded, making it a reliable choice for vintage or organic branding. Because it is quite dark, use it as a supporting tone rather than a dominant background. White text sits perfectly against this shade for high readability, helping small details stand out in moody, tactile designs.
Questions about #674320
What is #674320 in RGB, HSL and CMYK?
In RGB, #674320 is rgb(103, 67, 32), in HSL hsl(30, 53%, 26%) and in CMYK 0%, 35%, 69%, 60%.
What is the best way to use #674320 in a design?
Use #674320 as a grounding, secondary support tone rather than a dominant background color because of its darkness. It pairs exceptionally well with cream or off-white text to maintain high readability in organic, vintage, or tactile brand identities.
Does #674320 feel warm or cool?
This color reads as distinctly warm and earthy due to its rich brown base. Its unsaturated nature prevents it from feeling too vibrant, allowing it to provide a serious, grounded aesthetic that feels stable and reliable in complex design systems.
Is #674320 readable on white or black?
#674320 has a 8.74:1 contrast ratio on white and 2.40:1 on black. WCAG asks for 4.5:1 for body text and 3:1 for large text, so on white it works for body text and on black it is too faint for text. Try other pairs in the contrast checker.