Old Mauve
A sophisticated and moody dusty mauve

Old Mauve is a deep, dusty shade with a warm, unsaturated character. Because of its dark and moody tone, this hex code #673147 works best as a supporting element rather than a large background. It pairs exceptionally well with muted sage greens or creamy off-whites. Use it for branding or cosmetic packaging where a sophisticated, serious presence is required. White text provides excellent legibility against this saturated hue.
About Old Mauve
Dried rose petals pressed between heavy book pages
What does old mauve mean?
Old mauve often suggests faded romance, vintage interiors, and quiet nostalgia, since it reads like pink that has aged and dimmed. Its low lightness and muted saturation make it feel heavy and still, a mellow warmth that sits close to the wall instead of bouncing off it.
Where you see old mauve
- dried roses
- aged red wine
- worn velvet upholstery
- beet hummus
- faded burgundy wallpaper
- dried hibiscus petals
What it works for
Use it as a deep accent in cozy interiors, on matte packaging, or as a grounded alternative to bright berry pinks.
What colors go with old mauve?
Sage Green #9caf88The desaturated green cools the mauve's warmth without fighting it for attention.Mustard #ffdb58Its sharp yellow cuts through the mauve's dullness and adds dry heat.Cream #fffdd0A warm near-white lifts the mauve and keeps it from feeling heavy.Pewter #91a092The cool gray deepens the mauve's shady side and stays matte alongside it.Olive #808000Both colors are muted and dark, so they sit together without strain.Dusty Blue #8093a4The soft blue balances the mauve's warmth with an even, calm temperature.
Questions about Old Mauve
What is the hex code for Old Mauve?
Old Mauve is #673147. In RGB that is rgb(103, 49, 71), in HSL hsl(336, 36%, 30%) and in CMYK 0%, 52%, 31%, 60%.
Should I use #673147 for backgrounds or accents?
Because of its intense saturation and moody depth, #673147 is ideally suited as a secondary accent color rather than a large background. Using it in smaller, intentional doses ensures your design maintains professional legibility while benefiting from the color's serious, elegant presence.
Is Old Mauve readable on white or black?
Old Mauve has a 9.96:1 contrast ratio on white and 2.10:1 on black. WCAG asks for 4.5:1 for body text and 3:1 for large text, so on white it works for body text and on black it is too faint for text. Try other pairs in the contrast checker.