#602318 Hex Color
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The hex code #602318 is a dark, muted red with warm brown undertones and low saturation. Its shadowed character suggests seriousness, tradition, passion, and restrained power. Use it as a dominant background for wine branding, luxury packaging, autumn palettes, and formal layouts. White text provides about 12:1 contrast, while cream and muted gold create tasteful supporting accents.
Questions about #602318
What is #602318 in RGB, HSL and CMYK?
In RGB, #602318 is rgb(96, 35, 24), in HSL hsl(9, 60%, 24%) and in CMYK 0%, 64%, 75%, 62%.
What colors pair well with #602318?
#602318 pairs well with cream, muted gold, terracotta, and charcoal, creating a warm, grounded palette with clear contrast, earthy depth, and a refined feel for packaging, editorial layouts, interiors, or autumn-inspired digital designs.
Does #602318 read as warm or cool?
#602318 reads as a warm, muted red because its red value is much higher than its green and blue values, while its low brightness and brown undertone soften the color into a serious, traditional, and restrained shade.
Is #602318 readable on white or black?
#602318 has a 11.99:1 contrast ratio on white and 1.75:1 on black. WCAG asks for 4.5:1 for body text and 3:1 for large text, so on white it works for body text and on black it is too faint for text. Try other pairs in the contrast checker.