#4D96B9 Hex Color
Online color picker to view shades, tints, color codes, and complementary colors
Muted and cool, #4d96b9 is a medium-light blue with soft gray undertones and moderate saturation. It conveys trust and reliability in finance, healthcare, technology, and government branding. Use it as a supporting tone beside navy or warm ochre, especially for UI panels and links. The hex code #4d96b9 supports black body text at about 6.4:1 contrast.
Questions about #4d96b9
What is #4d96b9 in RGB, HSL and CMYK?
In RGB, #4d96b9 is rgb(77, 150, 185), in HSL hsl(199, 44%, 51%) and in CMYK 58%, 19%, 0%, 27%.
What colors pair well with #4d96b9?
#4d96b9 pairs well with navy for a dependable palette, while warm ochre adds gentle contrast and pale backgrounds preserve its clarity, making it useful for interfaces, panels, links, and other calm digital layouts.
Is #4d96b9 readable on white or black?
#4d96b9 has a 3.29:1 contrast ratio on white and 6.37:1 on black. WCAG asks for 4.5:1 for body text and 3:1 for large text, so on white it works only for large text (24px, or 18.5px bold) and on black it works for body text. Try other pairs in the contrast checker.