#495435 Hex Color

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Hex color #495435 graphic
This dark, muted olive sits in a dusty, unsaturated range that feels serious and grounded. Because of its low chroma, #495435 acts as an excellent supporting tone rather than a dominant base. It pairs effectively with warm creams or off-whites, which provide the necessary contrast for readability. Designers often use this shade in nature-themed branding or military-inspired interfaces to convey reliability and tradition.

Questions about #495435

What is #495435 in RGB, HSL and CMYK?
In RGB, #495435 is rgb(73, 84, 53), in HSL hsl(81, 23%, 27%) and in CMYK 13%, 0%, 37%, 67%.
What colors pair well with #495435 for branding?
#495435 looks most professional when balanced with warm, creamy off-whites or soft beiges, which prevent the dark olive from feeling too muddy. For a more contrast-heavy palette, try pairing it with a muted terracotta or a soft cream to enhance readability and visual warmth.
Does #495435 lean warm or cool?
While green is often considered cool, the yellow-brown undertones in #495435 make it read as a warm, organic neutral. Because of its dusty, low-chroma nature, it avoids being overly vibrant, making it an excellent choice for interfaces requiring a serious, reliable aesthetic.
Is #495435 readable on white or black?
#495435 has a 8.06:1 contrast ratio on white and 2.60:1 on black. WCAG asks for 4.5:1 for body text and 3:1 for large text, so on white it works for body text and on black it is too faint for text. Try other pairs in the contrast checker.