#493322 Hex Color

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Hex color #493322 graphic
Dark and heavily muted, #493322 has warm red and ochre undertones that give it a grounded, matte character. Its low lightness suggests seriousness, mystery, and comfort, making it effective for coffee, tobacco, artisan, and vintage branding. Use it as a supporting tone or dark background with white text, which achieves about 11.8:1 contrast. The hex code is #493322.

Questions about #493322

What is #493322 in RGB, HSL and CMYK?
In RGB, #493322 is rgb(73, 51, 34), in HSL hsl(26, 36%, 21%) and in CMYK 0%, 30%, 53%, 71%.
What colors pair well with #493322?
#493322 pairs well with warm cream, muted ochre, terracotta, dusty blue, and soft sage, creating palettes that range from earthy and vintage to gently contrasted without losing its grounded character. Use lighter neutrals for readability, then add restrained blue-green accents when you want more visual balance.
Is #493322 warm or cool?
#493322 reads as a warm, heavily muted brown because its red and ochre undertones outweigh its low brightness and subdued saturation in the overall visual impression of the shade itself. That grounded warmth suits coffee, tobacco, artisan, rustic, and vintage-inspired layouts, especially with softer neutrals.
Does #493322 work with white text?
Yes, #493322 provides about an 11.8:1 contrast ratio with white text, exceeding WCAG AA and AAA thresholds for normal body text and headings in standard testing against a clean white background. Check other foreground colors and overlays separately, since transparency can change the effective contrast.
Is #493322 readable on white or black?
#493322 has a 11.79:1 contrast ratio on white and 1.77:1 on black. WCAG asks for 4.5:1 for body text and 3:1 for large text, so on white it works for body text and on black it is too faint for text. Try other pairs in the contrast checker.