#473724 Hex Color
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This dark, muted shade acts as a reliable anchor for moody, minimalist layouts. Because it is highly unsaturated and dusty, #473724 works best as a supporting element rather than a dominant background. Pair it with soft cream or off-white text to maintain high legibility, as the 11.4:1 contrast ratio ensures readability. This hex code provides the serious, earthy weight needed for vintage or artisan branding.
Questions about #473724
What is #473724 in RGB, HSL and CMYK?
In RGB, #473724 is rgb(71, 55, 36), in HSL hsl(33, 33%, 21%) and in CMYK 0%, 23%, 49%, 72%.
How can I use #473724 in UI design without it feeling too heavy?
Use #473724 as a subtle anchoring element, such as for thin borders or footer backgrounds, rather than a primary fill. Pair it with high-contrast off-white or cream text to ensure readability stays well within accessible standards.
What mood does #473724 convey in branding projects?
This color communicates a sense of organic stability, maturity, and artisan craftsmanship. It works particularly well for brands that want to project a vintage, grounded feel without the clinical crispness of pure black or deep charcoal.
Is #473724 readable on white or black?
#473724 has a 11.41:1 contrast ratio on white and 1.83:1 on black. WCAG asks for 4.5:1 for body text and 3:1 for large text, so on white it works for body text and on black it is too faint for text. Try other pairs in the contrast checker.