#4698BB Hex Color
Steady blue with teal depth

With its muted saturation and medium-light value, #4698bb is a cool blue with a subtle teal undertone. It feels steady and dependable, making it useful for finance, healthcare, security, and technology branding. Use it as a supporting tone beside navy or warm white. Black text reaches about a 6.5:1 contrast ratio, supporting WCAG AA body text. The hex code is #4698bb.
Questions about #4698bb
What is #4698bb in RGB, HSL and CMYK?
In RGB, #4698bb is rgb(70, 152, 187), in HSL hsl(198, 46%, 50%) and in CMYK 63%, 19%, 0%, 27%.
What colors pair well with #4698bb?
#4698bb pairs well with navy, warm white, and restrained neutrals because they reinforce its cool teal undertone while giving its muted saturation enough contrast to stay clear in interfaces, brand palettes, and editorial layouts.
Is #4698bb warm or cool?
#4698bb reads as a cool blue because its blue base carries a subtle teal undertone, while its medium-light value keeps it approachable rather than icy, giving interfaces a steady, dependable mood without appearing overly bright.
Where does #4698bb work well?
#4698bb works well as a supporting accent in finance, healthcare, security, and technology branding, including buttons, links, dashboards, and backgrounds with suitable text contrast and balanced navy or warm white pairings.
Is #4698bb readable on white or black?
#4698bb has a 3.24:1 contrast ratio on white and 6.46:1 on black. WCAG asks for 4.5:1 for body text and 3:1 for large text, so on white it works only for large text (24px, or 18.5px bold) and on black it works for body text. Try other pairs in the contrast checker.