#438AD6 Hex Color

A clean blue with steady confidence

Hex color #438ad6 graphic
#438ad6 is a moderately muted, cool blue with a clean, dependable feel. Its medium lightness supports trust and control, making it suitable for finance, technology, healthcare, and security interfaces. Use it as a supporting brand color beside navy or charcoal, since it can feel washed out across large white backgrounds. The hex code is #438ad6, and black text reaches about 5.8:1 contrast.

Questions about #438ad6

What is #438ad6 in RGB, HSL and CMYK?
In RGB, #438ad6 is rgb(67, 138, 214), in HSL hsl(211, 64%, 55%) and in CMYK 69%, 36%, 0%, 16%.
What colors pair well with #438ad6?
#438ad6 pairs well with navy, charcoal, and warm neutrals, which add depth and soften its cool, moderately muted blue appearance while preserving its clean, controlled feel in layouts that need contrast without a harsh visual jump. These combinations suit technology, finance, healthcare, and security interfaces.
Does #438ad6 look warm or cool?
#438ad6 reads as a cool, moderately muted blue because its blue hue and restrained saturation create a clean, controlled appearance rather than a warm, energetic feel in most digital interfaces and palettes. It works well when a design needs trust without the visual weight of navy.
Is #438ad6 readable on white or black?
#438ad6 has a 3.59:1 contrast ratio on white and 5.84:1 on black. WCAG asks for 4.5:1 for body text and 3:1 for large text, so on white it works only for large text (24px, or 18.5px bold) and on black it works for body text. Try other pairs in the contrast checker.