#437393 Hex Color
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A dusty, ashy blue with cool undertones, #437393 feels controlled and dependable without the weight of navy. Its muted saturation supports trust and security in finance, healthcare, technology, and government interfaces. Use the hex code as a supporting brand tone or UI base, pairing it with warm off-white or burgundy for contrast. White text reaches about 5.1:1 contrast here, suitable for WCAG AA body text.
Questions about #437393
What is #437393 in RGB, HSL and CMYK?
In RGB, #437393 is rgb(67, 115, 147), in HSL hsl(204, 37%, 42%) and in CMYK 54%, 22%, 0%, 42%.
What colors pair well with #437393?
#437393 pairs well with warm off-white, sand, and burgundy, which add warmth without making the palette loud and preserve its restrained, professional character across interfaces, editorial layouts, and identity systems. Use burgundy sparingly for emphasis.
Is #437393 readable on white or black?
#437393 has a 5.10:1 contrast ratio on white and 4.11:1 on black. WCAG asks for 4.5:1 for body text and 3:1 for large text, so on white it works for body text and on black it works only for large text (24px, or 18.5px bold). Try other pairs in the contrast checker.