#4060A9 Hex Color
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This unsaturated, cool blue carries a grounded, professional weight, making it a standard choice for corporate branding in finance and security. Because #4060a9 maintains strong contrast ratios, it works well as a readable text color against white. Try pairing this shade with a soft, warm gray to soften its rigid, authoritative character when you need a more approachable interface.
Questions about #4060a9
What is #4060a9 in RGB, HSL and CMYK?
In RGB, #4060a9 is rgb(64, 96, 169), in HSL hsl(222, 45%, 46%) and in CMYK 62%, 43%, 0%, 34%.
How should I use #4060a9 in branding?
#4060a9 functions best as a primary or action color for industries requiring a sense of stability, such as finance or enterprise security. Because it feels rigid and authoritative, pairing it with a warm gray helps soften the aesthetic for user interfaces.
Is #4060a9 readable on white or black?
#4060a9 has a 6.06:1 contrast ratio on white and 3.46:1 on black. WCAG asks for 4.5:1 for body text and 3:1 for large text, so on white it works for body text and on black it works only for large text (24px, or 18.5px bold). Try other pairs in the contrast checker.