#40352C Hex Color
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Dark and heavily muted, #40352c is a brown with ashy gray undertones and a matte, almost charcoal finish. Its low lightness creates a serious, secluded mood suited to coffee, tobacco, artisan, and vintage branding. Use the hex code #40352c as a supporting tone or dark background with warm cream; white text remains highly legible for accessible interfaces.
Questions about #40352c
What is #40352c in RGB, HSL and CMYK?
In RGB, #40352c is rgb(64, 53, 44), in HSL hsl(27, 19%, 21%) and in CMYK 0%, 17%, 31%, 75%.
What colors pair well with #40352c?
#40352c pairs well with warm cream, off-white, muted terracotta, and charcoal, creating restrained contrast while preserving its earthy, vintage character; use cream for backgrounds or typography accents and reserve brighter colors for small highlights.
Does #40352c look warm or cool?
#40352c reads as a warm, heavily muted brown, although its ashy gray undertones soften the warmth; its low lightness gives interfaces and branding a serious, secluded feel, especially in coffee, tobacco, artisan, and vintage-inspired settings.
Is #40352c readable on white or black?
#40352c has a 11.90:1 contrast ratio on white and 1.76:1 on black. WCAG asks for 4.5:1 for body text and 3:1 for large text, so on white it works for body text and on black it is too faint for text. Try other pairs in the contrast checker.