#400E24 Hex Color
Online color picker to view shades, tints, color codes, and complementary colors

Dark and muted, #400e24 is a warm pink with plum-red undertones and a serious, mysterious mood. Its low lightness gives branding, fashion, romance, and moody interfaces a grounded base, while soft blush or cream adds contrast. White text reads clearly at about 16.1:1. The hex code #400e24 works best as a dominant background or strong accent.
Questions about #400e24
What is #400e24 in RGB, HSL and CMYK?
In RGB, #400e24 is rgb(64, 14, 36), in HSL hsl(334, 64%, 15%) and in CMYK 0%, 78%, 44%, 75%.
Which colors pair well with #400e24?
Soft blush, cream, and muted rose pair well with #400e24, adding lightness without erasing its warm plum-red character; pale neutrals are especially effective for backgrounds, text blocks, and romantic or fashion-focused palettes.
Does #400e24 look warm or cool?
#400e24 reads as a warm, dark pink because its plum-red undertones carry more red than blue, while its low lightness keeps the result deep, restrained, and closer to a serious wine tone than a vivid pink.
Is #400e24 readable on white or black?
#400e24 has a 16.07:1 contrast ratio on white and 1.30:1 on black. WCAG asks for 4.5:1 for body text and 3:1 for large text, so on white it works for body text and on black it is too faint for text. Try other pairs in the contrast checker.