#3A281D Hex Color

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Hex color #3a281d graphic
#3a281d is a dark, muted brown with low lightness and soft, nearly gray undertones. Its matte, shadowed look suggests seriousness, reliability, and warmth, making it effective for coffee, chocolate, tobacco, artisan, and vintage branding. Use it as a supporting tone or dark background with white text; the hex code #3a281d provides strong contrast for readable body copy.

Questions about #3a281d

What is #3a281d in RGB, HSL and CMYK?
In RGB, #3a281d is rgb(58, 40, 29), in HSL hsl(23, 33%, 17%) and in CMYK 0%, 31%, 50%, 77%.
What colors pair well with #3a281d?
Pair #3a281d with cream, warm white, muted terracotta, or sage to balance its deep brown base, soften the nearly gray undertone, and create an earthy palette suited to coffee, artisan, vintage, and natural design work.
Does #3a281d read as warm or cool?
#3a281d reads as a warm, subdued brown because its earthy red and orange influence outweighs its low-saturation gray cast. The muted undertone keeps it restrained rather than rustic or overly rich, making it suitable for calm, grounded layouts.
Is #3a281d readable on white or black?
#3a281d has a 13.98:1 contrast ratio on white and 1.50:1 on black. WCAG asks for 4.5:1 for body text and 3:1 for large text, so on white it works for body text and on black it is too faint for text. Try other pairs in the contrast checker.