#390099 Hex Color
Intense deep violet with authoritative character

#390099 is a highly saturated, intense shade of purple that leans toward deep violet. It carries an authoritative and serious mood, making it effective for dark mode interfaces or high-contrast branding. Because it is quite dark, pair it with bright white text to maintain excellent readability. This hex code works best as a primary base rather than an accent to avoid overwhelming other colors in your design.
Questions about #390099
What is #390099 in RGB, HSL and CMYK?
In RGB, #390099 is rgb(57, 0, 153), in HSL hsl(262, 100%, 30%) and in CMYK 63%, 100%, 0%, 40%.
What design roles suit #390099 best?
This deep violet works most effectively as a primary base rather than an accent color. Using #390099 as a dominant background color creates a serious, sophisticated atmosphere that grounds other design elements without overwhelming them.
Is #390099 readable on white or black?
#390099 has a 12.85:1 contrast ratio on white and 1.63:1 on black. WCAG asks for 4.5:1 for body text and 3:1 for large text, so on white it works for body text and on black it is too faint for text. Try other pairs in the contrast checker.