#3573A8 Hex Color
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With its muted saturation and medium-dark lightness, #3573a8 is a cool blue with subtle gray undertones. It communicates trust and reliability without feeling severe, making it useful for finance, healthcare, technology, and government branding. Use it as a supporting tone beside white or warm sand. White text meets WCAG AA at about 5.0:1 contrast. Its hex code is #3573a8.
Questions about #3573a8
What is #3573a8 in RGB, HSL and CMYK?
In RGB, #3573a8 is rgb(53, 115, 168), in HSL hsl(208, 52%, 43%) and in CMYK 68%, 32%, 0%, 34%.
Does #3573a8 read as a warm or cool color?
#3573a8 reads as a cool, muted blue because its blue channel is strongest and its restrained saturation adds a subtle gray cast; it conveys trust and steadiness without the severity of a very dark navy.
What colors pair well with #3573a8?
#3573a8 pairs well with white, warm sand, charcoal, and muted terracotta, creating a balanced palette that keeps its cool blue base clear while adding warmth, softness, or stronger visual contrast where needed.
Is #3573a8 readable on white or black?
#3573a8 has a 5.03:1 contrast ratio on white and 4.16:1 on black. WCAG asks for 4.5:1 for body text and 3:1 for large text, so on white it works for body text and on black it works only for large text (24px, or 18.5px bold). Try other pairs in the contrast checker.