#353A23 Hex Color
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#353a23 is a dark, muted yellow with olive-green and gray undertones. Its low saturation creates a serious, moody feel suited to construction branding, sale graphics, and supporting UI elements. Use it as a deep background or strong contrast color, pairing it with warm cream or rust. The hex code #353a23 supports readable white body text at about 11.8:1 contrast.
Questions about #353a23
What is #353a23 in RGB, HSL and CMYK?
In RGB, #353a23 is rgb(53, 58, 35), in HSL hsl(73, 25%, 18%) and in CMYK 9%, 0%, 40%, 77%.
What colors pair well with #353a23?
Warm cream creates clear, welcoming contrast with #353a23, while rust adds a grounded accent without fighting its muted olive cast in restrained, earthy palettes across branding and print-inspired design work.
Does #353a23 read as warm or cool?
It reads as a muted, slightly warm olive because its yellow base outweighs the cooling effect of green and gray undertones, though surrounding colors can shift that impression in a palette.
Is #353a23 readable on white or black?
#353a23 has a 11.79:1 contrast ratio on white and 1.78:1 on black. WCAG asks for 4.5:1 for body text and 3:1 for large text, so on white it works for body text and on black it is too faint for text. Try other pairs in the contrast checker.