#302722 Hex Color
Cold coffee brown with a gloomy edge
Close to the color of dark roasted coffee beans, this brown sits low in saturation and can read almost grey at a glance. Use the hex code #302722 as a moody background for packaging or dark mode UI, where white text reaches about 14.6:1 contrast. Pair it with sage or burnt orange to keep it from going flat.
Questions about #302722
What is #302722 in RGB, HSL and CMYK?
In RGB, #302722 is rgb(48, 39, 34), in HSL hsl(21, 17%, 16%) and in CMYK 0%, 19%, 29%, 81%.
What colors pair well with #302722?
Burnt orange and sage lift this dark brown out of its grey undertones. Cream text also works well, though pure white gives the strongest contrast at about 14.6:1.
Is #302722 a warm or cool brown?
It leans warm from faint red undertones, but its low saturation and darkness mute that warmth. In dim layouts it can read closer to neutral grey, so test it next to your other colors.
Is #302722 readable on white or black?
#302722 has a 14.59:1 contrast ratio on white and 1.43:1 on black. WCAG asks for 4.5:1 for body text and 3:1 for large text, so on white it works for body text and on black it is too faint for text. Try other pairs in the contrast checker.