#302622 Hex Color
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#302622 is a dark, desaturated brown that leans into dusty, grey territory. It creates a somber, serious atmosphere perfect for moody branding or grounded, artisan backgrounds. Because this color is very dark, it offers excellent readability for white text, exceeding standard contrast requirements. Use the hex code #302622 sparingly as a base tone to avoid overwhelming designs with its heavy, melancholic presence.
Questions about #302622
What is #302622 in RGB, HSL and CMYK?
In RGB, #302622 is rgb(48, 38, 34), in HSL hsl(17, 17%, 16%) and in CMYK 0%, 21%, 29%, 81%.
How should I use #302622 in a design project?
Use #302622 as a deep base tone for minimalist, artisan branding where you need a grounded, serious aesthetic. Its extreme darkness makes it an ideal alternative to pure black when you want a softer, more organic feel while maintaining high readability for white or light-colored text.
What colors pair well with #302622?
Is #302622 readable on white or black?
#302622 has a 14.72:1 contrast ratio on white and 1.42:1 on black. WCAG asks for 4.5:1 for body text and 3:1 for large text, so on white it works for body text and on black it is too faint for text. Try other pairs in the contrast checker.