#301500 Hex Color
Online color picker to view shades, tints, color codes, and complementary colors
Near-black brown with minimal saturation, #301500 offers a moody, serious tone. This extremely dark shade works best as a background for high-contrast typography or as a grounding neutral for organic branding. While it feels warm, use it sparingly to avoid a muddy appearance. White text provides the best legibility against this hex code, as it creates an impressive 17.0:1 contrast ratio for any interface.
Questions about #301500
What is #301500 in RGB, HSL and CMYK?
In RGB, #301500 is rgb(48, 21, 0), in HSL hsl(26, 100%, 9%) and in CMYK 0%, 56%, 100%, 81%.
How should I use #301500 in my design layout?
Use #301500 primarily as a dark background color to anchor your layout, ensuring you pair it with high-contrast white or soft cream text. It provides a serious, moody aesthetic that works well in minimal, high-end branding where readability is critical.
Is #301500 a true black color?
No, #301500 is a very dark brown rather than a pure black, containing subtle warm undertones that make it feel softer and less sterile. It is best suited for designs where you need the depth of black without the harshness.
Is #301500 readable on white or black?
#301500 has a 17.03:1 contrast ratio on white and 1.23:1 on black. WCAG asks for 4.5:1 for body text and 3:1 for large text, so on white it works for body text and on black it is too faint for text. Try other pairs in the contrast checker.