#28C973 Hex Color

An energetic and highly saturated vibrant green

Hex color #28c973 graphic
#28c973 is an intense, saturated green that commands attention. Due to its high energy, use it sparingly as a functional accent or for call-to-action buttons. It pairs effectively with deep charcoal to ground the brightness. Because black text offers a 9.7:1 contrast ratio, it remains highly readable for UI elements. The hex code for this vibrant green is #28c973.

Questions about #28c973

What is #28c973 in RGB, HSL and CMYK?
In RGB, #28c973 is rgb(40, 201, 115), in HSL hsl(148, 67%, 47%) and in CMYK 80%, 0%, 43%, 21%.
What colors pair well with #28c973 for UI design?
#28c973 works effectively when paired with deep charcoal or near-black grays to ground its high energy. Because this green is so saturated, using it as a secondary accent against neutral, desaturated backgrounds creates the most professional and readable digital interfaces.
Is #28c973 readable on white or black?
#28c973 has a 2.16:1 contrast ratio on white and 9.69:1 on black. WCAG asks for 4.5:1 for body text and 3:1 for large text, so on white it is too faint for text and on black it works for body text. Try other pairs in the contrast checker.