#28241E Hex Color
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This dark, ashy brown feels serious and grounded. With its dusty, near-grey undertones, #28241e provides a somber backdrop for moody, artisan designs. It works well for branding that demands reliability or an organic aesthetic, like coffee, tobacco, or vintage-inspired projects. Designers often choose this hex code to create depth and a sense of quiet strength in their work.
Questions about #28241e
What is #28241e in RGB, HSL and CMYK?
In RGB, #28241e is rgb(40, 36, 30), in HSL hsl(36, 14%, 14%) and in CMYK 0%, 10%, 25%, 84%.
What colors pair well with this dark brown?
This color pairs beautifully with muted creams, soft dusty blues, or sage greens to highlight its organic nature. You can also pair it with metallic copper or brass tones to emphasize the serious, vintage character of this specific brown shade.
Is #28241e considered a warm or cool color?
While technically a brown, the heavy grey infusion makes it read as a cool-toned neutral. It lacks the rich, red warmth of chocolate browns, which gives it that serious, ashy appearance suitable for professional or minimalist, grounded design work.
Is #28241e readable on white or black?
#28241e has a 15.42:1 contrast ratio on white and 1.36:1 on black. WCAG asks for 4.5:1 for body text and 3:1 for large text, so on white it works for body text and on black it is too faint for text. Try other pairs in the contrast checker.