#273320 Hex Color

Online color picker to view shades, tints, color codes, and complementary colors

Hex color #273320 graphic
This muted, dark olive shade carries a serious, grounded weight. Because #273320 is extremely unsaturated and dim, it functions best as a supporting background rather than a main feature. It pairs cleanly with soft creams or warm metallic accents. While white text provides excellent readability against this dark base, avoid using it for large, flat surfaces where it can risk looking muddy or stagnant.

Questions about #273320

What is #273320 in RGB, HSL and CMYK?
In RGB, #273320 is rgb(39, 51, 32), in HSL hsl(98, 23%, 16%) and in CMYK 24%, 0%, 37%, 80%.
What design elements pair well with #273320?
#273320 functions best when contrasted against soft, warm off-whites or metallic accents like brushed gold or brass. Avoid using it as a primary text color because its extreme darkness can make reading difficult without high-contrast backgrounds.
Does #273320 work as a primary brand color?
Because #273320 is so dark and unsaturated, it lacks the energy typically needed for a brand identity. It serves better as a serious, grounded foundation or a supporting neutral, allowing bolder accent colors to take the visual lead.
Is #273320 readable on white or black?
#273320 has a 13.28:1 contrast ratio on white and 1.58:1 on black. WCAG asks for 4.5:1 for body text and 3:1 for large text, so on white it works for body text and on black it is too faint for text. Try other pairs in the contrast checker.