#2689B0 Hex Color
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The hex code #2689b0 defines a cool, moderately muted blue with a slight cyan undertone and medium depth. Its controlled saturation supports trust and reliability without feeling severe, making it useful for finance, technology, healthcare, and government branding. Use it as a supporting color beside white or charcoal; black text meets WCAG AA for body copy at about 5.3:1 contrast.
Questions about #2689b0
What is #2689b0 in RGB, HSL and CMYK?
In RGB, #2689b0 is rgb(38, 137, 176), in HSL hsl(197, 64%, 42%) and in CMYK 78%, 22%, 0%, 31%.
What colors pair well with #2689b0?
Does #2689b0 read as warm or cool?
#2689b0 reads as a cool blue because its hue leans slightly toward cyan rather than violet or green, while its moderate saturation keeps that coolness controlled, making it feel dependable and composed instead of sharp or overly bright.
Is #2689b0 readable on white or black?
#2689b0 has a 3.97:1 contrast ratio on white and 5.28:1 on black. WCAG asks for 4.5:1 for body text and 3:1 for large text, so on white it works only for large text (24px, or 18.5px bold) and on black it works for body text. Try other pairs in the contrast checker.