#120723 Hex Color
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A nearly black, ashy purple, #120723 has low lightness and muted violet undertones. Its somber character suits moody branding, spiritual themes, luxury packaging, and dark-mode interfaces. Use it as a dominant background with white text, which reaches about 19.4:1 contrast, while dusty lavender or muted gold can add definition. The hex code is #120723.
Questions about #120723
What is #120723 in RGB, HSL and CMYK?
In RGB, #120723 is rgb(18, 7, 35), in HSL hsl(264, 67%, 8%) and in CMYK 49%, 80%, 0%, 86%.
What colors pair well with #120723?
Is #120723 warm or cool?
#120723 reads as a cool, muted purple because its blue component is stronger than its red component, while its very low brightness gives it a nearly black, ashy appearance rather than a vivid violet look.
Is #120723 readable on white or black?
#120723 has a 19.43:1 contrast ratio on white and 1.08:1 on black. WCAG asks for 4.5:1 for body text and 3:1 for large text, so on white it works for body text and on black it is too faint for text. Try other pairs in the contrast checker.