#02008A Hex Color
Deeply saturated navy with authoritative presence

This intense, saturated navy creates a serious, authoritative base for corporate or technological branding. Because it is so dark, #02008a pairs best with crisp white text to maintain high readability. Designers often use this shade in large areas to anchor a layout, but it can feel overwhelming on mobile screens. Keep it as a primary background color for modern, high-contrast digital interfaces.
Questions about #02008a
What is #02008a in RGB, HSL and CMYK?
In RGB, #02008a is rgb(2, 0, 138), in HSL hsl(241, 100%, 27%) and in CMYK 99%, 100%, 0%, 46%.
What design strategy works best with #02008a?
#02008a functions best as a solid, grounded background color rather than for fine text. Use it to anchor large layout sections, but always pair it with clean white or very light neutral typography to ensure the high contrast necessary for accessibility.
Does #02008a appear warm or cool?
This color sits firmly in the cool spectrum due to its deep, saturated blue base. Because it lacks significant violet or green undertones, it maintains a serious, professional character that feels trustworthy and stable, making it a reliable choice for corporate branding.
Is #02008a readable on white or black?
#02008a has a 15.33:1 contrast ratio on white and 1.36:1 on black. WCAG asks for 4.5:1 for body text and 3:1 for large text, so on white it works for body text and on black it is too faint for text. Try other pairs in the contrast checker.