#00990F Hex Color
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This intense, high-saturation green commands immediate attention. Because of its raw, energetic output, #00990f works best as a punchy accent or CTA button rather than a large background fill. Pair it with dark, muted charcoals to ground its luminosity. The hex code is #00990f, and it offers enough contrast for black text to remain legible for accessible design.
Questions about #00990f
What is #00990f in RGB, HSL and CMYK?
In RGB, #00990f is rgb(0, 153, 15), in HSL hsl(126, 100%, 30%) and in CMYK 100%, 0%, 90%, 40%.
Where does #00990f work best in UI design?
Use #00990f primarily as a high-impact accent color for call-to-action buttons or status indicators where you need to draw immediate attention. Because it is highly saturated, avoid using it for large text blocks or full-screen backgrounds as it can cause eye strain.
What colors pair well with #00990f?
This green pairs best with deep, grounded neutrals like charcoal or dark slate to balance its intense luminosity. For a more sophisticated look, contrasting it with a muted terracotta can create a dynamic, balanced color scheme for modern web layouts.
Is #00990f readable on white or black?
#00990f has a 3.77:1 contrast ratio on white and 5.56:1 on black. WCAG asks for 4.5:1 for body text and 3:1 for large text, so on white it works only for large text (24px, or 18.5px bold) and on black it works for body text. Try other pairs in the contrast checker.