#0073F7 Hex Color
Online color picker to view shades, tints, color codes, and complementary colors

Strong and highly saturated, #0073f7 is a bright, cool blue with a clean, slightly electric character. Its intensity brings energy and attention to calls to action, links, finance dashboards, and technology branding, where it works best as a focused accent rather than a full background. Black text reads clearly on it, and the hex code is #0073f7.
Questions about #0073f7
What is #0073f7 in RGB, HSL and CMYK?
In RGB, #0073f7 is rgb(0, 115, 247), in HSL hsl(212, 100%, 48%) and in CMYK 100%, 53%, 0%, 3%.
Which colors pair well with #0073f7?
It pairs well with white, black, and pale cool neutrals, while charcoal or navy can create a polished interface and keep its saturated blue as the visual focus in a balanced palette.
Does #0073f7 read as warm or cool?
#0073f7 reads as a cool blue because its hue is strongly blue with little red or yellow warmth, and its high saturation and brightness give it a crisp, energetic feel suited to digital interfaces, links, and technology-focused accents.
Where does #0073f7 work best?
It works best as a focused accent for links, calls to action, status highlights, and finance or technology dashboards, where its saturated blue draws attention without overwhelming the surrounding layout.
Is #0073f7 readable on white or black?
#0073f7 has a 4.37:1 contrast ratio on white and 4.79:1 on black. WCAG asks for 4.5:1 for body text and 3:1 for large text, so on white it works only for large text (24px, or 18.5px bold) and on black it works for body text. Try other pairs in the contrast checker.