#004990 Hex Color

Online color picker to view shades, tints, color codes, and complementary colors

Hex color #004990 graphic
#004990 is a dark, cool blue with strong saturation and a slightly muted, inky finish. The hex code creates a serious, dependable backdrop for finance, technology, government, or security work. Use it as a dominant base with white text, since its 8.9:1 contrast supports readable body copy and clear interface layouts.

Questions about #004990

What is #004990 in RGB, HSL and CMYK?
In RGB, #004990 is rgb(0, 73, 144), in HSL hsl(210, 100%, 28%) and in CMYK 100%, 49%, 0%, 44%.
What colors pair well with #004990?
#004990 pairs well with white for maximum contrast, while burgundy adds a restrained warm counterpoint and pale blue-gray softens its dark, saturated appearance without weakening its formal character. Use burgundy sparingly for buttons or fine accents.
Is #004990 readable on white or black?
#004990 has a 8.91:1 contrast ratio on white and 2.35:1 on black. WCAG asks for 4.5:1 for body text and 3:1 for large text, so on white it works for body text and on black it is too faint for text. Try other pairs in the contrast checker.