#002663 Hex Color

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Hex color #002663 graphic
#002663 is a highly saturated, deep navy that commands attention without shouting. Its extreme darkness makes it a functional alternative to black for UI backgrounds, where it offers a softer contrast. This shade reads most clearly when paired with crisp white text. Designers favor the hex code #002663 for corporate branding and technology interfaces that require a stable, authoritative presence.

Questions about #002663

What is #002663 in RGB, HSL and CMYK?
In RGB, #002663 is rgb(0, 38, 99), in HSL hsl(217, 100%, 19%) and in CMYK 100%, 62%, 0%, 61%.
Why is #002663 better than black for UI design?
Using #002663 creates a softer, more sophisticated contrast than pure black, which reduces eye strain during long periods of reading. It maintains a professional aesthetic while keeping white text legible and sharp against the dark, moody background.
What colors work well in a palette with #002663?
This deep navy acts as a neutral anchor, making it pair exceptionally well with crisp whites or a sharp silver for a metallic touch. For a more vibrant scheme, try balancing it against warm accents like a bright amber.
Is #002663 readable on white or black?
#002663 has a 14.40:1 contrast ratio on white and 1.45:1 on black. WCAG asks for 4.5:1 for body text and 3:1 for large text, so on white it works for body text and on black it is too faint for text. Try other pairs in the contrast checker.